Thales Software Launch
Enterprise product launch for Thales. Run end to end by one VConnect team, and filmed by the crew that ran it.
EF-058 / THALES · SITE FEEDHow this one
was run.
Brief, constraint, scope, stack and execution, as the file records them. Anything it does not record is left out rather than estimated.
Brief
- Type
- Enterprise product launch
- Client
- Thales
Challenge
A software launch has no physical object to reveal — the screen and the moment have to carry it.
What VConnect held
- Launch staging
- Screens & content playback
- Multi-camera production
Event stack
Execution
Launch staging built around the screen content, with playback and camera cut timed to the reveal.
Footage from this file.
One film shot and cut by the same VConnect team that delivered the work — not a supplier reel.
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